Skills Matrix: Product Lead
A Product Lead is a senior role responsible for driving the vision, strategy, and execution of a product, often leading cross-functional teams and steering the product's lifecycle towards successful user adoption and business impact
0. PM Competencies

  • Product Manager’s Mindset
  • Methodologies & Approaches
  • Industry & Domain knowledge
  • Communication & Collaboration
  • Human Resources Management
  • People Management Principles
  • Fluency with Data
1. Discovery

  • Customer Feedback
  • Customer Development
  • Picking the Right Product Metrics
  • Targets and Goals of The Research
  • Metrics to Track & Optimize
  • Customer Context
  • Product Experience
  • Data Analytics
2. Roadmap & Strategy

  • Hypothesis Generation
  • Idea Evaluation
  • Roadmap Creation
  • Product Vision
  • Product Strategy
  • Targets and Goals
3. Solution Design

  • Usage Design
  • UI/UX
  • Value Design
  • Technology and Trend Analysis
  • Design System
  • Scalability & System Design
4. Development & Delivery

  • BRD and Wiki creation
  • Backlog management
  • Grooming Session
  • Active Sprint
  • Sprint Review
  • Spring Retrospective
  • Quality Management System
  • CI/CD
5. Marketing & Sales

  • Marketing & Sales Metrics
  • Networking
  • Marketing Communication
  • Public Relations (PR)
  • Marketing Channels
  • Sales Support
  • Go-to-Market Strategy (GTM)
  • Business Growth Strategy
  • P&L Forecast
Role Definition
A Product Lead is a senior role responsible for driving the vision, strategy, and execution of a product, often leading cross-functional teams and steering the product's lifecycle towards successful user adoption and business impact
Explore Other Roles
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