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Secret Story: Citibank
Read my story about adapting the sales, marketing and learning management system of the international bank to East European countries
ABOUT THE COMPANY
City is the leading global bank, serves more than 200 million customer accounts and does business in more than 160 countries and jurisdictions
#citibank_tags
Large Enterprise
Eastern Europe and Central Asia
Product Owner
Data PM
Marketing PM
FinTech
API Integrations
Web services
Mobile Apps
Projects which were managed by me
Project were aimed at improving the efficiency of employees and optimizing internal business processes
Sales Scripts Development
Creating Sales Scripts for Relationship Managers
LMS Integration
Implementing the new Learning Management System
Achievements in figures
3
3 best regional branches were analyzed
37
hypotheses were tested
80+
documents were systematized
20+
problems were found by conducting interviews
Major responsibilities
Writing sales scripts and training system development for Relationship Managers
Compliance analysis, formation and testing hypotheses to improve employees productivity.
Implementation of the particular case training into the Citibank internal system.
Corporate library systematization.
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